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Having trouble getting your emails to the inbox?

Not anymore! Get our strategic guidance to understand what you need to change in your email programs to improve your deliverability, engagement and skyrocket your email ROI...

"Mohsin is an amazing professional & an email guy. Easy to work with. Because of his strategies, my revenue went up by 5X and email engagement by 2X."

Carey Rouse

Founder, Rouse Fit

What Makes Us So Great

Inboxing Maestro's deliverability experts actively develops and delivers performance improvement strategies that help get your emails right where they should the inbox.

And in doing so, we deliver you the most important thing of all—peace of mind!

9.5+ years of industry experience in handling all aspects of email marketing & deliverability.
We do the heavy lifting for you - Actively monitor your deliverability analytics, identify strategies that lead to the inbox, and collaborate with you to achieve maximum email deliverability and ROI.
From reactivation programs to warming new IPs, we will collaborate with you to develop strategies that have the greatest impact on the success of your email programs.
$120 Mn+ revenue generated from email marketing & automation.
100 Mn+ marketing email volumes sent, monitored, and analysed.
94%+ deliverability rates aggregated across top tier mailbox providers.
20+ happy email clients with improved deliverability & email performance.

Who We Are

Mohsin Farooqui

Founder & Chief Inboxing Strategist

We are 'Inboxing Maestros' a.k.a your email deliverability guys, on a mission to help you - stay away from the 'No Man's Land' (Spam Folder), send wanted emails and skyrocket your email ROI.

We would highly recommend you to read these questions to help you find out whether we are a good fit for you:

Are you experiencing low open rates for your marketing and/or transactional emails?
Are your marketing and/or transactional emails getting delivered in spam, thereby hampering business growth?
Are you suffering from low inbox placement rates, reputation, and/or Domain/IP blacklisting issues at major blocklists?
Are you stuck or confused in setting up DNS & authentication, the right way?
Is your marketing team unhappy with the email performance and/or worried about deliverability issues?
Are you setting up your email channel from scratch and need an expert hand to guide at every step of your journey?
Do you want to genuinely improve your email marketing results?

If your answer is 'YES' to any of the above questions, then we can help you FIX your email performance & deliverability issues.

What We Do

Email has an ROI that is 4X greater than any other medium.

Yet most business owners & marketers aren't leveraging email to take advantage of this very profitable channel.

One of the reasons for this is there are over 300 billion emails sent every day, and over 90% of them (270 billion emails) are spam.

Because of that, 50% of emails are not received by the recipient. 26% goes to spam, and 24% ends up missing (unseen).

These challenges provides an opportunity to achieve a 4,400% ROI with email marketing when you apply our 4-phase inboxing growth framework.

We can "help" you with:

laying down the email foundation and implementing email marketing programs for your business & marketing growth.
take care of your whole email marketing programs end-to-end, if you do not have a dedicated email marketing team.
fixing your email deliverability & reputation issues affecting marketing and transactional emails.
remediating ISP issues, spam folder and blocking problems.
guiding your marketing team to understand the importance & power of email marketing & how to do it correctly.
IP warming planning, execution and monitoring.
implementing email authentication properly to safeguard your reputation & digital assets from phishing attacks.
guiding and managing your re-engagement & win-back campaigns to re-activate dormant subscribers.
designing your customer value journey, understanding your audience better to target the right user, with the right content at the right time.
direct support via email, phone, Slack, Zoom, etc.

One-time Deliverability Consulting & Audit

Identify the gaps & improve your deliverability to ensure your message reach the intended recipients & drive results.

Ongoing Deliverability Consultancy & Monitoring

Analyse, optimize & scale your emails for maximum inbox placement, audience engagement and ROI, using our 4-phase inboxing framework.

Email Marketing Strategy

Got an email marketing challenge you need to solve? Don’t have a clue where to start? We can help plan your email marketing strategy and prepare a roadmap.

Email Campaign Management

Don’t have the time and resources to manage email campaigns? Let us help you strategise, build, deploy, and manage email marketing campaigns (end-to-end) at scale.

How We Do


A step-by-step proven Framework that works

Email is hard & complex! And, despite all sorts of technological advances in the email industry in the last decade, email continues to be just challenging.

But challenges can often open up opportunities when channeled in a right way, by following a proven strategic process.

Our inboxing growth program uses a 4-phase growth framework - a proven process that can not only help you build a strong foundation for your email programs, but also help you establish positive sender reputation and impact your email ROI.


Help you lay down the strong foundation for your email programs as recommended by ISPs.


Help you establish strong trust and positive reputation with ISPs.


Help you understand your audience better, target the right audience with the right content at the right time.


Help you champion email by harnessing the power of inbox experience.

One-time Deliverability Consulting & Audit DEEP DIVE

Are your emails underperforming? Are you uncertain about your email strategies and deliverability infrastructure?

Not sure if your emails are effective? Or if your emails are even reaching your audience?

It might time for a fully comprehensive deliverability audit.

With our audit deep-dive, we have a global vision of your emailing infrastructure on both the purely technical, and marketing, aspects. The objective is to do an in-depth analysis of your sending habits and your email campaigns in order to identify the deliverability problems that you encounter.

We'll help you pinpoint issues and reveal areas that need improvement, such as high bounce rates, domain misalignment, authentication issues, low open or click-through rates, a high percentage of unengaged subscribers, poor sender reputation, poor targeting, list acquisition issues, and so on.

Be proactive and don’t wait until a huge problem arises before you get a complete deliverability consulting and audit deep dive.

Doing so can help you plan for growth and scaling email in your business, and improve the connection you have with your email subscribers.

We follow a 5 step framework to help you improve the deliverability of your email campaigns to boost your business!

Discovery sessions to know your email problems, goals and objectives.
Collection and analysis of the main elements of your deliverability.
Reviewing DNS and authentication records.
Draft of the audit with our analysis and conclusions.
Implementing the recommendations following your approval.

In our audit deep-dive, we'll review the additional aspects of your email programs:

1) Email infrastructure

2) Domains, Sub-domains & IP reputation health

3) Data management review - unsubscribe, feedback loops, bounce handling

4) Email acquisition sources & housekeeping practices

5) Content review, template design & coding practices

6) Overall email sending practices

7) Inbox placement & seed list testing

8) Current deliverability review at major ISPs

9) Email Program and Subscriber Journey Analysis

10) Segmentation & personalisation review

11) Automation emails & journey flows

12) Top performing and least performing time of the year

14) List analysis & subscriber health review

15) Reviewing email service provider


Whether it’s a new ESP migration or new warmup, we’ll help to guide and simplify the deliverability onboarding process & get you on right track for long-term email success, by implementing custom email implementation plan for your business.

Our tailor-made deliverability consulting and monitoring solution is adapted to all permission-focused senders who are looking to setup a strong foundation for email programs and optimize the tracking and monitoring of the deliverability and reputation of their sending domains/IPs.

If you'd like us to consult you on deliverability growth strategies for long term and help you optimize your email deliverability and proactively protect your mailing reputation... This solution is for you!

We work with permission-focused senders of all sizes and industries to help them improve the ROI of their email marketing. We will setup your email infrastructure to the latest practices, implementing monitoring mechanisms, setup alerts, and regular conducting deliverability reviews.

What you get:

1) Discovery session to understand & assess your email ecosystem & programs.

2) Reviewing email challenges, goals, current email platform, timelines.

3) Define and implement a process for migration / new strategic beginnings.

4) Right email setup guidance & implementation of DNS & authentication.

5) Implementing deliverability & reputation monitoring analytics.

6) Warmup & ramp up strategy & planning for building strong sender reputation.

7) Weekly zoom calls & documentation

8) Reputation handover & training with best practices guidance.

9) Data, Email content & sending best practice guidance.

What can you expect?

1) Regular monitoring of your deliverability and email KPIs.

2) Enhance your content strategy by implementing immediate content changes to ensure that your messages arrive in the inbox.

3) Regular training, coaching, and workshop sessions to help you and your team learn how to adapt your email strategies to face the new challenges ahead.

4) Ongoing proactive support & monitoring for all your email campaigns to give you confidence that, we are always here to help you learn how to anticipate deliverability problems, by detecting and understanding performance warning signs.


Want to make sure your email programs are heading in the right direction and giving you the desired results?

Are your emails landing in the spam and wondering how to fix those deliverability issues?

Are you struggling to improve your email engagement and take your email channel performance to the next level?

Need a quick email teardown of your email programs? Can't figure out the next steps?

If you can relate to these, we can certainly help you

If you are a startup or new to email marketing or would like to start from scratch again, then we will build the right foundation and strategy for your email programs that involves below steps:

1) Establish where your email marketing is now and where it should be.

2) Discuss the gaps and loopholes you just can't get around.

3) Understand your business and marketing goals.

4) Study your historical email campaigns performance.

5) Set a road map and short term goals & milestones.

6) Create a custom action plan that cater exactly to your email marketing objectives.

You'll walk away with a list of actionable takeaways to apply immediately in your business.

What's included?
1) 60-minute video conversation in Zoom (with screen sharing if necessary)

2) Video recording of the call

3) One-week follow-up via email

Sounds like a plan?

Email Campaign Management

Wishing to launch an email marketing campaign is one thing, but managing it is a different game altogether. Email campaign management is the umbrella of everything that goes into making a successful email marketing campaign.

From setting up the campaign’s goals to list segmentation to templates and testing, a lot goes on under email campaign management.

At Inboxing Maestro, we understand it well. Our end-to-end email campaign management services helps you to plan and execute your result-driven email campaigns efficiently while ensuring its effectiveness simultaneously.

We will deploy your email campaigns on time, within budget, and accurately. We got you covered, quite literally!

Here's how it works?

Understand Campaign Goals and Targeting.
Coordinate and collect assets such as content, offers, images, and brand guidelines.
Design, code, test, and deploy email marketing campaigns in the ESP of your choice.
Campaign tracking and reporting as required.
Ongoing email campaign management and optimization as required.
Monthly/Quarterly reviews as required.

What Our Clients Say

Mohsin has managed our email programs flawlessly and grow our email ROI by improving email deliverability, and increase open rates for inactive segment by 1.5X with his re-engagement strategies.

Pankaj Sharma


We have seen a tremendous growth in our inbox rates and email funnel KPIs by following a custom deliverability onboarding plan and building a campaign governance at an org. level. Thanks, Mohsin!

Ramit Mehra

Bajaj Finserv

Mohsin has helped solve serious deliverability issues at Gmail for our organisation and laid down the foundation of the email channel from the scratch, that enabled us to build audience engagement and reputation.

Sarthak Kaushik


Mohsin helped my company increase leads, sales, traffic, and user engagement, minimise expenses, and improve the overall customer experience. One of the best in the email marketing.

Vishal Kangane


As an email marketing and deliverability expert for our company, he helped us provide client-specific email strategic and growth strategies for growth. A proactive & professional to work with. 

Avinash Pant

Netcore Solutions

Mohsin's experience and depth of knowledge on email deliverability are a bank of assets. He's always motivated to think outside the box, & do things differently brings in a fresh perspective.

Bishal Das Gupta

Wunderman Thompson

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Your details are 100% secure, we will NEVER spam you.

Contact Us

Want To Take Your Email Marketing To The Next Level? Let Us Know About Your Business Goals

Are we a fit?

You are committed to delight your customers and subscribers with emails.
You have built your email list organically (Sorry we don’t work with purchased list nor do we provide any).
You believe in results and understand that they can’t be achieved overnight.
You are open to honest and transparent communication.



+91 848-491-3187

If you have any questions regarding email deliverability, please fill out the form below and we’ll get back to you as soon as possible.

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Ready to Improve?

Get in touch with us to talk about your email challenges, goals & plans today.



Inboxing Maestro is an email marketing & deliverability consulting company, that helps permission-focused email senders get to the inbox & turn emails into a major revenue source.

Disclaimer: We'll show you the strategies & tactics that can help you to improve your deliverability, email performance, and ROI. Results may vary from individual to individual and company to company. Your results will be impacted by numerous factors not limited to your experience, background, discipline & time you commit to applying the strategies. We strongly recommend you follow email marketing & deliverability best practices end to end, and you should be able to achieve better results. However, we do not guarantee 100% results considering ISP's spam filters getting updated almost every day and your business decisions, you might experience some inconsistencies in your deliverability or reputation impact. We advise you to keep following the best practices and tweak the strategies; their filters will understand and adapt.

Address: Mumbai, India | Dubai, UAE

A website made with love by Mohsin Farooqui Official

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Watch our case study below to discover how I have helped a NBFC brand strategically improved email inboxing & sender reputation that led to 200% increase in their revenue growth!

Would you like to improve your email marketing & deliverability and achieve the similar results?

WAIT! Got Questions?

Why not book a FREE 30-minute strategy call with me? I'll be able to give you a complete email strategy to get your email programs scaling the way you really want...

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Terms & Conditions

Welcome to Inboxing Maestro by Mohsin Farooqui Official!

These terms and conditions outline the rules and regulations for the use of Inboxing Maestro's Website, located at

By accessing this website we assume you accept these terms and conditions. Do not continue to use Inboxing Maestro if you do not agree to take all of the terms and conditions stated on this page.

The following terminology applies to these Terms and Conditions, Privacy Statement and Disclaimer Notice, and all Agreements: "Client", "You" and "Your" refers to you, the person who logs on to this website and is compliant with the Company’s terms and conditions. "The Company", "Ourselves", "We", "Our" and "Us", refers to our Company.

"Party", "Parties", or "Us", refers to both the Client and ourselves. All terms refer to the offer, acceptance, and consideration of payment necessary to undertake the process of our assistance to the Client in the most appropriate manner for the express purpose of meeting the Client’s needs in respect of the provision of the Company’s stated services, in accordance with and subject to, prevailing law of Netherlands. Any use of the above terminology or other words in the singular, plural, capitalisation, and/or he/she or they, are taken as interchangeable and therefore as referring to the same.

We employ the use of cookies. By accessing Inboxing Maestro, you agreed to use cookies in agreement with Inboxing Maestro's Privacy Policy.
Most interactive websites use cookies to let us retrieve the user’s details for each visit. Cookies are used by our website to enable the functionality of certain areas to make it easier for people visiting our website. Some of our affiliate/advertising partners may also use cookies.

Unless otherwise stated, Inboxing Maestro and/or its licensors own the intellectual property rights for all material on Inboxing Maestro. All intellectual property rights are reserved. You may access this from Inboxing Maestro for your own personal use subject to restrictions set in these terms and conditions.

You must not:
1) Republish material from Inboxing Maestro
2) Sell, rent or sub-license material from Inboxing Maestro
3) Reproduce, duplicate or copy material from Inboxing Maestro
4) Redistribute content from Inboxing Maestro

This Agreement shall begin on the date hereof.

Parts of this website offer an opportunity for users to post and exchange opinions and information in certain areas of the website. Inboxing Maestro does not filter, edit, publish or review Comments prior to their presence on the website. Comments do not reflect the views and opinions of Inboxing Maestro, its agents, and/or affiliates. Comments reflect the views and opinions of the person who posts their views and opinions. To the extent permitted by applicable laws, Inboxing Maestro shall not be liable for the Comments or for any liability, damages, or expenses caused and/or suffered as a result of any use of and/or posting of and/or appearance of the Comments on this website.

Inboxing Maestro reserves the right to monitor all Comments and to remove any Comments which can be considered inappropriate, offensive, or causes a breach of these Terms and Conditions.

You warrant and represent that:

1) You are entitled to post the Comments on our website and have all necessary licenses and consents to do so;
2) The Comments do not invade any intellectual property right, including without limitation copyright, patent, or trademark of any third party;
3) The Comments do not contain any defamatory, rebellious, offensive, indecent, or otherwise unlawful material which is an invasion of privacy
4) The Comments will not be used to solicit or promote business or custom or present commercial activities or unlawful activity.

You hereby grant Inboxing Maestro a non-exclusive license to use, reproduce, edit and authorise others to use, reproduce and edit any of your Comments in any and all forms, formats, or media.

Hyperlinking to our Content
The following organisations may link to our Website without prior written approval:
Government agencies; Search engines; News organisations;
Online directory distributors may link to our Website in the same manner as they hyperlink to the Websites of other listed businesses; and
System-wide Accredited Businesses except soliciting non-profit organisations, charity shopping malls, and charity fundraising groups which may not hyperlink to our Web site.

These organisations may link to our home page, to publications, or to other Website information so long as the link: (a) is not in any way deceptive; (b) does not falsely imply sponsorship, endorsement, or approval of the linking party and its products and/or services; and (c) fits within the context of the linking party’s site.
We may consider and approve other link requests from the following types of organisations:
commonly-known consumer and/or business information sources; community sites; associations or other groups representing charities; online directory distributors; internet portals; accounting, law, and consulting firms; and educational institutions and trade associations.

We will approve link requests from these organisations if we decide that: (a) the link would not make us look un-favorably to ourselves or to our accredited businesses; (b) the organisation does not have any negative records with us; (c) the benefit to us from the visibility of the hyperlink compensates the absence of Inboxing Maestro, and (d) the link is in the context of general resource information.

These organisations may link to our home page so long as the link: (a) is not in any way deceptive; (b) does not falsely imply sponsorship, endorsement, or approval of the linking party and its products or services; and (c) fits within the context of the linking party’s site.

If you are one of the organisations listed in paragraph 2 above and are interested in linking to our website, you must inform us by sending an e-mail to Inboxing Maestro. Please include your name, your organisation name, contact information as well as the URL of your site, a list of any URLs from which you intend to link to our Website, and a list of the URLs on our site to which you would like to link. Wait 2-3 weeks for a response.

Approved organisations may hyperlink to our Website as follows:
By use of our corporate name; or
By use of the uniform resource locator being linked to; or
By use of any other description of our Website being linked to that makes sense within the context and format of content on the linking party’s site.
No use of Inboxing Maestro's logo or other artwork will be allowed for linking absent a trademark license agreement.

Without prior approval and written permission, you may not create frames around our Webpages that alter in any way the visual presentation or appearance of our Website.

Content Liability
We shall not be held responsible for any content that appears on your Website. You agree to protect and defend us against all claims that are rising on your Website. No link(s) should appear on any Website that may be interpreted as rebellious, obscene, or criminal, or which infringes, otherwise violates, or advocates the infringement or other violation of, any third party rights.

Your Privacy
Please read Privacy Policy

Reservation of Rights
We reserve the right to request that you remove all links or any particular link to our Website. You approve to immediately remove all links to our Website upon request. We also reserve the right to amend these terms and conditions and its linking policy at any time. By continuously linking to our Website, you agree to be bound to and follow these linking terms and conditions.

Removal of links from our website
If you find any link on our Website that is offensive for any reason, you are free to contact and inform us at any moment. We will consider requests to remove links but we are not obligated to or so or to respond to you directly.
We do not ensure that the information on this website is correct, we do not warrant its completeness or accuracy; nor do we promise to ensure that the website remains available or that the material on the website is kept up to date.

To the maximum extent permitted by applicable law, we exclude all representations, warranties, and conditions relating to our website and the use of this website. Nothing in this disclaimer will:
limit or exclude our or your liability for death or personal injury;
limit or exclude our or your liability for fraud or fraudulent misrepresentation;
limit any of our or your liabilities in any way that is not permitted under applicable law; or
exclude any of our or your liabilities that may not be excluded under applicable law.
The limitations and prohibitions of liability set in this Section and elsewhere in this disclaimer: (a) are subject to the preceding paragraph; and (b) govern all liabilities arising under the disclaimer, including liabilities arising in contract, in tort, and for breach of statutory duty.
As long as the website and the information and services on the website are provided free of charge, we will not be liable for any loss or damage of any nature.

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Privacy Policy

At Inboxing Maestro, accessible from, one of our main priorities is the privacy of our visitors. This Privacy Policy document contains types of information that is collected and recorded by Inboxing Maestro and how we use it.
If you have additional questions or require more information about our Privacy Policy, do not hesitate to contact us.

This Privacy Policy applies only to our online activities and is valid for visitors to our website with regard to the information that they shared and/or collect in Inboxing Maestro. This policy is not applicable to any information collected offline or via channels other than this website.

You hereby consent to our Privacy Policy and agree to its terms by using our website.

Information we collect
The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information.
If you contact us directly, we may receive additional information about you such as your name, email address, phone number, the contents of the message and/or attachments you may send us, and any other information you may choose to provide.

When you register for an Account, we may ask for your contact information, including items such as name, company name, address, email address, and telephone number.

How we use your information
We use the information we collect in various ways, including:
Provide, operate, and maintain our website
Improve, personalize, and expand our website
Understand and analyse how you use our website
Develop new products, services, features, and functionality
Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the website, and for marketing and promotional purposes
Send you emails
Find and prevent fraud
Log Files

Inboxing Maestro follows a standard procedure of using log files. These files log visitors when they visit websites. All hosting companies do this and are a part of hosting services' analytics. The information collected by log files includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable. The purpose of the information is for analyzing trends, administering the site, tracking users' movement on the website, and gathering demographic information.
Cookies and Web Beacons
Like any other website, Inboxing Maestro uses 'cookies'. These cookies are used to store information including visitors' preferences, and the pages on the website that the visitor accessed or visited. The information is used to optimize the users' experience by customising our web page content based on visitors browser type and/or other information.

Advertising Partners Privacy Policies
You may consult this list to find the Privacy Policy for each of the advertising partners of Inboxing Maestro.
Third-party ad servers or ad networks uses technologies like cookies, JavaScript, or Web Beacons that are used in their respective advertisements and links that appear on Inboxing Maestro, which are sent directly to users' browser. They automatically receive your IP address when this occurs. These technologies are used to measure the effectiveness of their advertising campaigns and/or to personalize the advertising content that you see on websites that you visit.
Note that Inboxing Maestro has no access to or control over these cookies that third-party advertisers use.

Third-Party Privacy Policies
Inboxing Maestro's Privacy Policy does not apply to other advertisers or websites. Thus, we are advising you to consult the respective Privacy Policies of these third-party ad servers for more detailed information. It may include their practices and instructions about how to opt-out of certain options.
You can choose to disable cookies through your individual browser options. To know more detailed information about cookie management with specific web browsers, it can be found on the browsers' respective websites.
CCPA Privacy Rights (Do Not Sell My Personal Information)
Under the CCPA, among other rights, California consumers have the right to:
Request that a business that collects a consumer's personal data disclose the categories and specific pieces of personal data that a business has collected about consumers.
Request that a business deletes any personal data about the consumer that a business has collected.
Request that a business that sells a consumer's personal data, not sell the consumer's personal data.
If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.

GDPR Data Protection Rights
We would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:
The right to access – You have the right to request copies of your personal data. We may charge you a small fee for this service.
The right to rectification – You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete the information you believe is incomplete.
The right to erasure – You have the right to request that we erase your personal data, under certain conditions.
The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.
The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions.
The right to data portability – You have the right to request that we transfer the data that we have collected to another organisation, or directly to you, under certain conditions.
If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.

Children's Information
Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity.
Inboxing Maestro does not knowingly collect any Personal Identifiable Information from children under 13. If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately and we will do our best efforts to promptly remove such information from our records.

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Contact Us

Get in touch to speak with us.

Just fill out your details on this page OR you can write back to us on the below email address with your requirement and we will contact you shortly.



+91 848-491-3187